druck.at is banking on girl power at the Band Football Cup

From left to right: Michelle Heindl | Senior Marketing Manager at druck.at, Irena Blagojevic & Roman Gregory | Organisers of the Band Football Cup, Eva Perthen | Head of Marketing at druck.at

At the ‘Band Fußball Cup’, Austria’s music and football scenes come together for a good cause. This year, druck.at is the main sponsor of the events for the first time, once again supporting the Vienna women’s refuges and White Ribbon. And behind the joint organisation lies a powerful force of women. 

On 17 September 2023, SV Donau’s football pitch in the 22nd district will once again be transformed into a gigantic stage as the ever-popular “Band Football Cup” enters its next round. The cream of the Austrian music scene will swap their instruments for a football to play together in aid of Vienna’s women’s shelters and White Ribbon. This year, another factor brings a special dynamic to the event: druck.at is proud to be the event’s main sponsor.

The ‘Fußball Cup’ event has long been more than just a sporting spectacle. Bands and musicians such as Alkbottle, Cesar Sampson, Virginia Ernst, Chris Steger, Georgij and many more will demonstrate, under the watchful eyes of football legends and referees such as Christopher Seiler and Herbert Prohaska, that they are talented not only musically but also on the football pitch. The event will be hosted by a star-studded line-up including Maschek, Aida Loos, the Moped brothers and Caroline Athanasiadis. And it’s all for a good cause – this year, the net proceeds will support not only the Association of Viennese Women’s Shelters but also the White Ribbon movement.

Behind the organisation of the Band Football Cup is Irena Blagojevic and Husband Roman Gregory. “The Band Fußball Cup is more than just an event. It’s about uniting our society, celebrating diversity and standing together for a better future. In druck.at, we have secured a main sponsor that sees exactly this in the BFC and also wishes to embody it,” explains Irena. Alongside its social commitment, the BFC aims to bring people from different walks of life together through football and music. The event is a prime example of diversity, inclusion and female empowerment.

But it is not just the event itself that stands for female empowerment; the partnership is also built on the strength of women. Eva Perthen, Head of Marketing, and Michelle Heindl, Senior Marketing Manager, are behind the partnership. “We are absolutely delighted to be acting as the BFC’s main sponsor this year! We recognise the importance of the Viennese women’s refuges and White Ribbon. We have already supported the Viennese women’s refuges in recent years and, as the main sponsor this time too, are sending out an important message,” says Eva Perthen. Michelle Heindl adds: “It was important to us not simply to act as ‘just’ a sponsor, but as a sort of host and active supporter. Working with Irena, it immediately became clear that we wanted to achieve more together. Together with our graphic designer, we’ve created a shared design theme, which will also feature in a wide variety of printed materials at the event itself. These printed materials will be the icing on the cake for the whole event. So there’s plenty to look forward to!”

About the Band Football Cup

The "Band Football Cup" will bring together Austria’s musical elite for the fourth time in 2023 on the football pitch for a good cause. The net proceeds will support the Vienna women’s refuges and White Ribbon, whilst diversity, inclusion and sustainability take centre stage. The next BFC will take place on 17 September 2023 at the SV Donaus sports ground.