Essentials for the catering industry

4 min 
A catering staff member is currently serving a coffee

Anyone who runs a venue – be it a traditional pub, a trendy café or an upmarket restaurant – knows that first impressions are crucial. It is the lots of small details, which determine whether guests feel at home, return, or simply regard their visit as ‘quite nice’. It is no longer just a matter of good food and friendly service – that too Everything else needs to be taken into account. And this is exactly where the Essential features factors that every restaurant owner should bear in mind.

Various types of menus are displayed on and lying on a wooden table

1 | Menus – here are your options

Even before the first bite is taken, the menu reveals what the guest can expect: regional or international? Down-to-earth or extravagant? Rustic or sophisticated? A well-designed menu impresses not only with its layout, but also with Feel, choice of paper and texture.

Whether simple and Functionally as Spiral binding, traditionally as stapled brochure or charmingly in the Postcard size – the menu offers countless possibilities, the Character of the venue tangible to do. Anyone who traditional mag, greift zto Folder or the elegant Clip folder, whilst the Clipboard eioffers a modern, minimalist solution that works particularly well in contemporary concepts Fits the bill. Practical options too such as printed placemats or space-saving Table display can access the menu sShowcase to the full.

druck.at tip: Depending on the menu, you have Various materials and Available finishing options Available – make the most of them! It’s not just the feel that makes a big difference; high-quality papers also last considerably longer.

A printed beer mat lies on a table next to a glass

2 | Beer mats – more than just a drip tray

Hardly any other object lies so inconspicuously on the table and yet so much Potential. The printed beer mats ia playing field for funny sayings, space for a QR code for further information or simply a high-quality Brand ambassadors with logo. If you design it cleverly, you’ll ensure Talking points – and perhaps one or two of those lids might even end up in a guest’s bag as a souvenir. After all, it’s often these small, unassuming things that stick in the mind.

A variety of glasses are available at the bar

3 | From drinking glasses to wine glasses – printed and engraved glasses

Whether it’s a fruity spritzer, home-grown wine or homemade lemonade – every drink needs to taste good served ... And for that, you don’t need just any glass – you need the right one.

A light white wine unfolds its aroma in the Wine glass unlike a dark Zwickl in the Beer mug or -glass. Whilst a splash of apple juice in the classic drinking glass When served, the homemade lemonade really comes into its own in the Glass with a handle particularly good. Discover our wide range of Range of glasses and add your venue’s logo or design to it.

A catering staff member is currently taking an order from two guests

4 | Personal equipment for all staff members

Your staff are, in the truest sense of the word, the face of your restaurant. Consistent T-shirts, Aprons or Sweatshirts Featuring a logo ensures Brand recognition and professionalism. If you’re after a touch of charm, jazz up your workwear with a cheeky phrase like ‘Ask me about the secret dessert’ to make your guests smile. This goes well with functional accessories such as printed Waiter's blocks or branded Biros, which complete your staff’s kit. This is what it looks like Service with character etc.

druck.at tip: Our environmentally friendly solutions can be found in the Environment & Recycling: Thematic Section. With Waiters’ notepads made from recycled paper, Clothing made from organic cotton or many other sustainable print products, you are making a conscious Contribution to the environment.

An employee hands a customer a paper bag containing takeaway food

5 | To take away, please! – Paper bags as advertising space

The Takeaway culture is no longer just a trend, but has now become an integral part of everyday life in the catering industry. Anyone who Takeaway food or drinks should also ensure that they are properly packaged. Paper carrier bags are not only sustainable, but also a excellent advertising space. With your logo, a catchy slogan or a reference to your social media channels, you can turn a simple carrier bag into a charming statement. After all, anyone taking away their pasta or homemade cheesecake is, ideally, also taking a piece of your Take the brand home with you.

druck.at tip: Even if you don’t offer takeaway food, these high-quality paper carrier bags are a an absolute must-have! After all, a paper bag with your logo makes for a much nicer way to leave your restaurant than holding a schnitzel wrapped in aluminium foil.

Make a lasting impression with small details

To a a successful visit to a restaurant include atmosphere, service and taste, but also all those little things that seem to go without saying, yet are anything but coincidental. Anyone who presents themselves in a well-thought-out manner – from the menu right down to the ballpoint pen – conveys Quality, appreciation and individuality. This way, your venue will be remembered not only for its great food but also for its visual appeal.

But that’s not all with Printed materials for the hospitality industry. In our Theme section you’ll find many more customisable products…that enhance the experience of a visit to your restaurant or bar. Discover our wide range!